Business Startup in the Corona Crisis

Tobias Vetter

About the Founder and his Business Startup in the Corona Crisis

Tobias Vetter was already a mountain bike professional as a teenager (team rider Schwinn USA / Team Germany Downhill and Cross Country) and thus on the road in the VW bus from one competition to another. After graduating from high school, he first studied theology and history, then switched to art and, as a master student of Sean Scully, completed his studies in painting at the Academy of Fine Arts in Munich, graduating with a “Master of Art” degree.

With a VW California he traveled Europe for a year with his dog Lucy, before he established himself very successfully in the art scene. In the more than ten years that he was active as a sought-after art painter, he lived in Italy, Spain and the USA, among other places. His paintings were shown several times at the international art fair Art Basel and were acquired by numerous museums, such as the Neuchatel Art Museum and many renowned international collections.

Subsequently, Tobias Vetter founded the media agency “Seestyle”. Here he published, among other things, 28 issues of the lifestyle magazine of the same name, which appeared around the lakes of Upper Bavaria and mainly presented local retail.

With the Corona pandemic and the financial weakening of the retail sector, Tobias Vetter had to stop production of his magazine. During the crisis, in addition to existential worries, the desire for more spatial and financial independence grew and he set out to find a campervan. However, he was soon disappointed to discover that no campervan met his requirements. He wanted a real bed without compromises in size and comfort, a real kitchen with a large work surface, sink and reasonable refrigerator, and the possibility of variable use of the interior – with space for bikes, dog and everyday equipment. In short:

“Purism without sacrificing“.

Tobias Vetter took matters into his own hands, started a 3D program and designed a conversion according to his ideas. The desire for a camper that was suitable for everyday use, discreet on the outside, flexible, but highly comfortable, became the starting point for the development of his camper module. His innovative conversion solution quickly met with great approval among his friends and acquaintances, as well as among many van enthusiasts. Encouraged by this, he developed his new professional perspective and took the plunge. He invested his savings and founded his new company “Good Life Vans” in the middle of the lockdown of the Corona crisis in 2020.

After less than a year, Tobias Vetter is the proud CEO of a young company that has made many customers happy with its experience, passion and know-how and is rapidly establishing itself in the camper van conversion market.